A Royal “Boozy” Wedding

You knew it was only a matter of time before there was a post regarding the royal wedding.

I’m “Lucky” enough to remember the last one, when Prince William’s Father (Prince Charles) married Lady Dianna. I remember my Mom being fascinated by it, my regular (cartoons) TV shows being interrupted, Nancy Reagan attending…..but most of all, I recall thinking Charles married out of his league. Sure, he was all set to be king (how’s that working out for him now?), but she was definitely the looker of the two. And her memory is probably going to be better remembered for her charity work and the way she died.

Oh well.

Flash forward 30 years and now we have another wedding. Luckly, this time we have the internet….a wonderful thing that exposes all things booze to commemorate this event-

First, it’s no secret that I am a Whisky man…so we have the English Whisky Company producing a commemorative decanter containing whisky aged in a red wine cask. What makes this distillery interesting is that Prince Charles opened it in 2007. This date, 4 years earlier, coupled with the quote “It has got remarkable quality and has nearly sold out, but we are getting some more in the next few weeks” tells me that either the maturation process is lacking or they outsource their whisky and this is just another marketing ploy. At £65, I shant be buying any.

Next up, we have Macallan jumping onto the Royal Commemorative Bandwagon. I will say up front that I like the Macallan line and at least they have a precedent for this. They produced a special bottle in 1981 that was a blend of two casks…both from the birth years of the newlyweds. This quickly sold out and is very collectable to this day.

This time around, they will be creating a blend bottled on April 29th from two casks (a 1996 and 1999). Bottled at 46.8%, “the single malt gives abundant wood spices combining with orange zest, floral and barley to produce a creamy overtone”.

This one could be interesting, but at £150, a little out of my price range.

Meanwhile, on the Cocktail front - the great folks over at Pusser’s Rum (an S&B Favorite HERE and HERE) have two cocktails using their fine rum-

Also, we have the “Official Cocktail of the Royal Wedding-

The Regal CV Cocktail- A mix of Chambord Flavored Vodka, cucumber, fresh organic raspberries and fresh squeezed lemon juice.

Over at The Martini Diva Blog, we have the

Royal Coconut Martini- 1ox Gordon’s Gin

• 1tsp. Coconut Cream
• 1oz Curry Infused Coconut Milk
• 1 Tbsp Lavender Honey (to taste)
• 1/2 oz Earl grey tea (Cold)
• Splash of Lime Juice
• 1tsp Curry Powder
• 1/3 C. Sugar Crystals
• 1 Tea Biscuit
• Candied Tudor Rose Petals

Yes, she calls this a Martini and you will have to go to the blog itself to see how to put it together. First, because I am to lazy to type all the instructions and secondly because TheMartiniDiva has copy written the image she has it imbedded on (really?). Personally, this seems like something I would see on Sex in the City (IF I ever watched the show), so I won’t be making it anytime soon.

Finally, we have the best marketing deal of the whole shebang. Sent to me by constant reader (and long time BoozeBuddy) Glenn – Royal Virility Performance Beer, a beer laced with Viagra. I think anyone marketing to the wedding really needs to step back and see how this is done. Remember how I said that now we have the internet…..this is how you play to going viral. Well done Brewdog Brewery. We blogged about you earlier this year (Sink the Bismark), but this time you win the 2011 Smokes and Booze Marketing Award (as soon as Glenn does one up) for this great idea. Keep up the great work.

In closing, I’m sure there are 1000s of other Smokes and Booze items out there pertaining to the wedding. If you run across anything, just post it in the comments section below. We can all use a laugh.

Cheers-