Wednesday, February 2, 2011

Pour out the Whisky, but keep the bottle

Ok, first I was going to have all kinds of funny comments (at least funny to me) regarding the 62 Gun Salute whisky by Chivas Brothers and their new hand crafted bottle.

But now I have to recant (pun intended), because my intensive research (2 minutes on Google) has taught me that a 62 gun salute is a legitimate honorific.

Per The Official Website of the British Monarchy-

The number of rounds fired in a Royal salute depends on the place and occasion.

The basic Royal salute is 21 rounds. In Hyde Park an extra 20 rounds are added because it is a Royal Park.

At the Tower of London 62 rounds are fired on Royal anniversaries (the basic 21, plus a further 20 because the Tower is a Royal Palace and Fortress, plus another 21 'for the City of London') and 41 on other occasions.

The Tower of London probably holds the record for the most rounds fired in a single salute: 124 are fired on 10 June when The Queen's official birthday (62 rounds) coincides with The Duke of Edinburgh's birthday (also 62 rounds).

Well crap…I guess 62 Gun Salute Whisky is aptly named.  But that being said, it is still Chivas.  I don’t care if it’s been aged 100 years, if it’s anything like the sewerage that is available to the common man, then it is still shit.

Anyway, if you have an extra $2200 laying around….you can buy a bottle of 62 Gun Royal Salute, with a limited edition decanter as described below.  Of course, you could give me the $2K and I will take you out drinking for a week in CoMO, hitting all the great spots and all top shelf liquor.  I’ll even give you the change left over. 

Coley Porter Bell has designed a hand crafted decanter for Chivas Brothers’ Royal Salute whisky, which will retail for $2,200 (£1,357).

The Royal Salute 62 Gun Salute decanter is made by Darlington Crystal and is hand blown and hand cut. It incorporates opaque double walls allowing decorative cuts to be made to the outer wall, revealing the whisky inside.

A cut crystal stopper crowns the bottle and is decorated in 24 carat gold. The crest is created from liquid gold and applied by hand. Each decanter takes over 40 hours to manufacturer.

“We designed this beautiful decanter to reflect the quality and craftsmanship of the whisky that has been 40 years in the making,” said Royal Salute design director at Coley Porter Bell, Stuart Humm. “That level of expertise and care must be communicated through the packaging.”

He added: “We think we have achieved a balance of masculinity and elegance, which reflects both the brand’s Scotch credentials and its luxury positioning.”

The Royal Salute brand was launched in 1953 in tribute to Queen Elizabeth II on the occasion of her coronation. Chivas Bothers is the Scotch whisky and premium gin division of Pernot Ricard


  1. I feel so much better that this whiskey was also named Best Luxury Spirits Brand in the Hurun Report’s ‘Best of the Best 2009’ Survey which canvassed the opinions of 345 Chinese U.S Dollar Millionaires.


    How about make it resonably priced so the common man can afford it? But then again, it's Chives...gaelic for Pond Water


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